Fighting cancer one cupcake at a time

first_imgCupcakes for Hope has also contributed to other charities, including: Cansa, Reach for a Dream, The Sunflower Fund, CHOC, Little Fighters Cancer Trust and Hospice. (Image: Wikipedia)The effects of cancer are being fought one cupcake at a time, to raise awareness and funds for families affected by the disease who are in need of medical assistance.Cupcakes for Hope is a non-profit organisation established in 1999. “I have always loved Oprah’s Angel Network and it showed me that we can all make a difference in someone’s life,” said Sandy Cipriano, its founder. “You don’t need money, but if you have love and a bit of time, you can all make a difference.“In 2009, we had our first fundraiser at our restaurant, Rio Sol Portuguese Restaurant, in Vereeniging. The first year we raised R5 000, the following year R50 000 and so it grew and grew. In 2011, Cupcakes 4 Kids with Cancer set a new world record for the most cupcakes on display – 21 000. Through this achievement we were able to raise R200 000 for kids with cancer.”MEANINGFUL WORK ALREADY DONEIn September 2014, Cupcakes for Hope hosted the third National Cupcake Day 4 Kids with Cancer at 55 malls – and raised R1.2-million.“Thank you to all our sponsors and amazing Cupcake Angels, who baked all the stunning cupcakes for the event,” Cipriano said. “All your hard work has made a difference in the lives of so many cancer patients already. I can’t wait to see what God has got planned for us in the future.”In 2012, Cupcakes for Hope auctioned a very special cupcake for R14 000 at the Mark Scott Golf Day at the invitation of Zelda la Grange, who was the personal assistant to Nelson Mandela. Mark Scott is the son of popular TV personality Darren Scott, who was diagnosed with cancer of the kidney.“It is truly amazing how a beautiful cupcake is bound to bring a smile to your face. This has to be South Africa’s most expensive cupcake,” Cipriano said about that sale.Cupcakes for Hope has also contributed to other charities, including: Cansa, Reach for a Dream, The Sunflower Fund, CHOC, Little Fighters Cancer Trust and Hospice.WALL OF GENEROSITYIn late November, Mugg & Bean, which has been a Cupcakes for Hope sponsor since 2012, held its Wall of Generosity campaign. Since the start of its sponsorship, the coffee themed restaurant franchise has raised over half-a-million rand for the charity.During its latest event, members of the public were invited to Sandton City, in Johannesburg, and share in acknowledging the meaning of the Wall of Generosity. On the day, Mugg & Bean gave away cupcakes from the wall and each person who received a cupcake was asked to write the name of their cancer hero on their hand and to take a picture holding up their hand with the cupcake.This act signified support for those who were suffering or had suffered from cancer, as well as supported the drive for awareness of early detection in children and how this could save lives.According to Mugg & Bean, the Wall of Generosity was a way for it to give back; it was also a way for it as a brand to lend its support to a cause in which the company truly believed. “Ultimately, it is a way for us to raise awareness for the plight of so many adults and children suffering from cancer,” the company said.PARTY OF HOPEIf you would like to support the cause and help to create awareness at your company or your child’s school, register now to host your own Party of Hope.Cupcakes for Kids has set the following dates for the Parties of Hope in 2016:4 February: World Cancer Day;15 February: International Childhood Cancer Awareness Day;1 April: Caps 4 Cancer (April Fools);5 June: Cancer Survivors Day;16 July: Nelson Mandela International Day;1 September: International Cupcake for Breakfast Day;Whole of September: Childhood Cancer Awareness; and,31 October: Superheroes 4 Cancer.When you register for a Party of Hope, the organisation sends you: leaflets containing information on early cancer warning signs and badges to wear on the day, as well as cupcake baking cups and balloons bearing the Cupcakes for Hop logo.Companies can use this event as a team building project and challenge their different departments to a bake off. Some companies host Cupcake and Tea parties for their staff. There is no right or wrong way of hosting your event; whatever works in your environment will be perfect.“Remember, this is not so much about fundraising but about educating others about the cancer early warning signs,” Cipriano said, “so the only requirement is that either an email or leaflet gets sent out to all the parents or co-workers.“We also now have the early warning signs in 11 different languages available for download.”last_img read more

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How to win in the booming China babytech market

first_imgMatthew Ryan Internet of Things Makes it Easier to Steal You… Related Posts Why IoT Apps are Eating Device Interfaces Thanks to the relaxing of the single-child policy in 2016, China is predicted to be heading towards a baby boom, with the number of newborns predicted to reach 18 million by 2018. As a result, the countries already crazy annual spending on baby products is set for 15 per cent year-on-year growth, rising to RMB 969 billion ($147.4 billion) by 2020. Chinese born in the ’80s and ’90s are fearless tech lovers, with a recent survey finding that 60% of the population consider themselves early adopters. Babytech sales are already strong, and these changing demographics paired with a growing urban middle class are set to See also: Is smart baby tech a parent’s dream or worst nightmare?A number of babytech devices have already created a furor in China. In particular Moodoo, a smart fetal monitoring patch which managed to raised more than $4.3 million in five minutes. Other successes have been smart milk formula mixing machines, like NicePapa and the number of smart thermometers and monitoring devices. We spoke to Liang Du, CEO of Mommy Knows, an OEM/ODM company that focuses on Smart Diapers, Oscar Chan of Bimado, a foreign owned, but Chinese based baby tech manufacturer and Lucas Wang, CEO of hardware collaboration platform, HWTrek. They gave us the info on what overseas companies need to succeed in this flourishing smart product market. Consider the Chinese family as a wholeA difficult recent history and rapidly changing social milieu have created complex sets of consumer demands that are distinct from the US. Young Chinese parents are some of the savviest, early adopters in the world and make, informed, research-driven tech consumption decisions. Unfortunately, the situation is not as simple as marketing strictly towards this demographic. Grandparents commonly take the role of raising children, while parents work long working hours. According to Liang Du, creators of babytech devices “Always have to consider three factors. First, the user (baby), then the person purchasing the device (the parents) and finally the operator (grandparents).” Older generations of Chinese mostly grew up poor, in a country that was technologically behind the rest of the world and are confused by complex features. They also hold a number of folk beliefs that are incomprehensible to non-natives. For example, Bimado found at the testing stage, that many older Chinese believe that the correct treatment for a child with a fever is to wrap them in as many layers as possible, making it impossible for their device to get accurate temperature readings. Oscar Chan recommends that overseas companies in the babytech field in China, “study the overall preference of the whole Chinese household, rather than thinking about consumers individually.” You need to make the device simple enough for this generation to use, while still being technically advanced to attract parents. Being foreign is no longer enoughChina has changed. The catchment of buying a product from the West is fading and consumers are starting to prefer Chinese electronics brands. This is especially true of IoT and smart products, where China is widely perceived as having a competitive advantage. The ecosystem for smart products in Shenzhen and the rest of China is so advanced, that it is almost impossible for overseas companies to compete on features. Oscar Chan, recommends that it’s better to concentrate on branding, industrial design, and product safety: “Many Chinese products have really strong features but feel cheap or look ugly. Foreign companies can really add value and be competitive through telling a story…. branding, industrial design, swish UI and safety certification.” These views are echoed by Lucas Wang: “For more simple functioning hardware you can’t differentiate on hardware because that is easily replicated, the real value for Chinese consumer is in services and user experience.”Companies need to be special. The market is much more mature than the West and consumers have seen a lot before. Just adding BlueTooth, Wifi, and an app to a traditional toy, is not enough to woo consumers. According to Liang Du, If you do want to go down that path of adding technical features to a familiar baby product, then “make sure that every last bit of your design is as good as the traditional product.”Find a local partnerMao Zedong said “Women hold up half the sky,” but in modern Chinese households, the mother now has an even greater share of the decision making process. As Liang Du explains, “The role of the father in shopping has been reduced to only suggestions. It’s useless selling a babytech product on features or techy spec stuff that men like. You need to use more feminine trigger words in your branding like “natural” and “environmentally friendly.”To meet the demands of the China market, it is best to work with a Chinese partner. The supply chain in Shenzhen and the rest of China is pretty complete, from sensor manufacturers to specialist babytech design houses. Foreign companies who base themselves in China, can take advantage of this ecosystem and get both the edge on the local market and the global one. As Oscar Chan explains that “Shenzhen has become so international. The company I work with has a Swiss designer. Shenzhen had a good downstream ecosystem and now they have upstream as well. Everything is here.”Lucas Wang adds: “Working with a local design house or manufacturer, means that you are able to meet the rapidly changing preferences of local consumers. The preferences of Chinese parents change so quickly and without a local partner, you are fumbling around in the dark.”center_img Tags:#baby#babytech#China#featured#Internet of Things#IoT#top Follow the Puck Small Business Cybersecurity Threats and How to…last_img read more

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21 FREE Hand-Painted Brush Stroke Motion Graphics

first_imgLooking for more free assets? Check these out.29 Free LUTs for Video15 FREE Camera Shake Presets for After Effects and Premiere Pro355 Free Motion Graphics, Sound Effects, Action Elements and MoreCreative Uses for Bokeh Overlays + Free Prism Bokeh PackHow to Use These 4 Free Animated Texts in Your Videos With these FREE, hand-painted brush stroke graphics and animations, you can easily add a bit of flair and texture to your videos and animations.When you’re making titles or motion graphics, adding a little extra animation or texture can go a long way to give your project a custom, hand-made feel. Especially when those additions are custom and handmade.With these simple-yet-effective hand-painted line animations, shapes, and other paint graphics, you can drag-and-drop some extra texture and motion onto any scene or graphic. These elements are all pre-keyed and ready to go. Just add them on top of anything that needs a little something extra.This pack of 21 FREE Brush Stroke Graphics includes the following:21 5-second Quicktime .mov files in Prores 444, pre-keyed (with alpha) animated brush stroke graphics.11 different types of line animations, including thick, faded, dotted, and more.3 different circle animations with varied looks.7 various shape and symbol animations, like arrows, Xs, and check marks.A 15% off Shutterstock coupon Download the 21 FREE Brush Stroke GraphicsClick the button below to download the free pack of 21 Brush Stroke Graphics. In the download, you’ll find everything you need to get started. These motion graphics are free to use in any personal or commercial projects. By downloading, you agree not to resell or redistribute these free assets. DOWNLOAD 21 FREE BRUSH STROKE GRAPHICSHow to Use These Free Paint GraphicsThese free brush stroke graphics are pre-keyed and extremely easy to use.These FREE brush stroke graphics are extremely easy to use.They are all pre-keyed with an alpha channel, so there’s no need to do anything with transfer modes or luma mattes. You can drag and drop them onto your footage and use them however you like.There is one caveat: all of these files are 5 seconds long. This means that if you need them to be longer, you’ll need to lengthen them in your editing software.Lengthening The Animation In PremiereClicking Insert Frame Hold Segment in Premiere will let you lengthen the animation.To lengthen the graphics in Premiere, simply add your element to the timeline and position it using the motion tab in the effects controls.Once you have it where you like it, you can right-click on the element on your timeline with your playhead toward the end of the clip (it doesn’t really matter where, just as long as the animation has run its course), and then select “Insert Frame Hold Segment.”This will give you an extendable clip that can last as long as you need.Lengthening The Animation In After EffectsClicking Freeze on Last Frame in After Effects will allow you to extend the animation.In After Effects, it’s even easier to get the length that you need.Once you’ve got your element placed in the composition, you can simply right-click it and navigate to the “time” dropdown menu. There, you’ll see the option to “Freeze On Last Frame.”Select this, and After Effects will now play through the beginning portion of the animation and freeze it on the final frame. This way, you can extend the clip manually.Want to see some of these elements in action? Check out this video.last_img read more

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Woman raped near Muzaffarnagar in front of family

first_imgA thirty-year-old woman was allegedly gang-raped in broad daylight by four men in front of her husband and her child in the Bhopa area of Muzaffarnagar on Friday.According to the woman’s complaint, she and her husband, residents of Kakrauli village, were returning on their motorbike after showing their two and half-year-old son to a paediatrician from Baseda village of Chhapar area in Muzaffarnagar. “On our way home, four men who were standing near their car, told us that some repair work had started on the local bridge and suggested another route for us to go home. When we took that route, after a kilometre, they came near us and started beating my husband. They had sharp weapons and they put a sharp knife on my child’s neck and warned that they will kill him if I shouted,” the victim told the media. “The culprits took us to nearby sugarcane field where they tied my husband in the field and put the child on one side. After that they took turns to rape me one by one for over an hour and half. After that they fled and warned us that if I inform the police they will come and kill us,” the woman said. Circle Officer of Bhopa Rizwan Ahmad told The Hindu, “It seems the culprits could be from areas in the vicinity like Bhopa, Jansath and Meerapur. We have activated our network of informers…Soon we will have culprits in our custody.” Meanwhile, in a separate incident, a 26-year-old woman was murdered after being raped and the body was thrown into sugarcane fields of Morna village in the Bhopa police station area.last_img read more

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Injured Olympic champion Rafael Nadal withdraws from London Games

first_imgIn a blow to Olympic Games 2012, Spanish tennis star Rafael Nadal has been ruled out of the upcoming sports extravaganza due to injury.  The World No 3 was one of the title favourites at London and was expected to give Wimbledon champion Roger Federer and Novak Djokovic a run for their money. However, sadly for Nadal and his fans, the Spaniard has failed to recuperate from his knee injury and has been forced to withdraw from the games. Nadal, who won the singles gold medal at Beijing 2008, was clearly disappointed at being robbed off the opportunity of defending his title at London. Revealing his failure to recover in time, Nadal lamented the decision as one of the saddest moments of his career.last_img

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